Author name: Simon

Public relations. To some business owners, it is a mysterious dark art that they don’t fully understand. To others, it is front and central to their business success. If you are in the former camp, now is the time to move over to the latter. In a world where reputation and public perception is everything, […]

More and more, employers are starting to accept that offices are an asset to the business and that, when they’re used well, they have a lot to contribute. At the same time, employees from all over are sighing a breath of relief. But how exactly does the design of the office impact your team’s performance,

If you have an ecommerce store, you will know too well that it can be something of a challenge to keep your customers happy. Retail has long had a tortured relationship with its customers, and online retail is no different. But it is essential that you learn how to maintain and improve the relationship with

If you have never thought about starting up a business in brewing before, you might well wonder what is in it for you. If you are already experienced in business, you might well find that this is actually a relatively easy kind of company to set up and run. Generally, it is hard for a

If you run a physical retail business, a café, a restaurant, or any kind of business that has consumers coming in through your doors to look at and buy your products, then your physical space should be part of what wins customers over. It shouldn’t just be a place to host all your goods and

Businesses that don’t grow rarely stay viable for long. It’s essential you’re always planning the next big thing. Beyond your plan, a strategy for the long term future of your company is paramount. This can involve a great deal of research but is also built on internal audits. Understanding where you are now is crucial

Hiring the right people to your startup is one of the most important aspects of any emerging business. But all too often, it’s something that entrepreneurs get wrong. Why?It turns out that there are three main reasons: hiring bias, lack of due diligence, and a failure to understand employee motives. These three reasons, when taken

In a recent survey of employees, who were asked what they would like to see more of in their bosses, a convincing majority replied with a single word: trust. It is one of the most crucial areas of an employee’s professional life and one of the major factors in high-turnover. To put it bluntly, your