Planning a sales conference or a launch party and want people to attend? A marketing event needs to be a fun and productive experience for all involved, which could mean adding some extra incentives to get people to come along. Here are a few tricks that could encourage people to attend your event. Set a […]
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Authenticity in marketing is a huge buzzword these days. Customers want to connect with a company and form genuine interactions. It’s why you see people go to the same hairstylist, request a specific waiter, or post a good review when a salesperson goes above and beyond. We’re all just human after all, and coming across
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Too much clutter could be slowing down your company. This may not just be a case of physical clutter – it could be a case of offering too many services or using too many suppliers. Here are a few ways that you can reorganise your business by simplifying and cutting away the excess baggage.Go paperlessGoing
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Singapore is one of the regions in Asia where foreigners love to work and invest. It’s a vibrant, cosmopolitan and exciting place. Living as an expat in this country is enjoyable if you know the best jobs for you. The steps involved in seeking employment in Singapore are simple, especially if you have met the minimum
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Employee absenteeism can be incredibly frustrating. Of course, in most cases, it is justified, yet this does not stop it from putting projects behind and costing your company money. However, this is not something you should simply accept. There are a number of different steps you should follow to reduce employee absenteeism. So, let’s take
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If you’re thinking of creating a new startup, but you’re not exactly rolling in cash, one of your primary situations is likely to be where you will base your business. Unless you’re a solopreneur working alone, chances are that you will need some sort of base for your operations, such as an office space, but
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While SMEs may have access to a wider and more innovative range of funding options in the modern age, many are still struggling to source capital through their preferred lender.In fact, just four out of 10 SMEs have secured funding through a chosen channel or lender in recent times, while a further 34% have claimed
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Have you ever wondered why you could not finish your work on time? Why are some people highly productive? Look to science for the answer
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Trust is a cornerstone of any successful business. As such, gaining the trust of your employees should be considered a huge priority.This can feel like a daunting task, especially for a new startup owner. However, the task can be mastered with just five easy tips. Once you do, the entire business model will reap the
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Forget about going global; impressing the local markets is the key. SMEs can’t compete with the likes of Facebook and Apple, so they have to think outside of the box. One innovative idea is to build a community with local markets that have an interest in the brand. The more you hit, the bigger your
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