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Starting and Growing a Side Hustle

As a busy professional, it can feel like you’re stuck in a rut. You go to work, come home and then start all over again. But it doesn’t have to be that way. With the right commitment and dedication, you can turn your passion into something more – a side hustle that gives you an […]

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How Startups are Leveraging Embedded Marketing Agencies to Scale Quickly

Marketing is a daunting task for many businesses, most especially startups that have no idea of where and how they should be marketing. This makes it a hefty expense that takes up a lot of time and resources- two things entrepreneurs don’t want to part with.  Even creating a marketing department is an expensive endeavor.

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Can You Take Instagram Influencer As A Career Option?

Any person with a smartphone, access to the internet, and an Instagram handle may now become an influencer. A blue tick isn’t even required. But, in the event that they do, the app has just made it possible for everyone. I think it’s fair to assume that being an influencer is no longer a child’s

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6 Different Ways You Can Advertise Your New Product

Launching a new product should be an exciting time for your business, but that doesn’t mean it will be easy. You will have to carefully consider your approach, especially with how you market the product to your existing customer base and new customers. Read this article to learn more about how you advertise your new

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A Guide to Using Budget Web & Mobile Marketing Ideas To Compete Against Your Bigger Rivals

Few would question the tremendous benefits the web, computers and tech have brought to the world of marketing and advertising. Where once-prospective advertisers were largely limited to projecting their message via traditional media such as TV, radio, print and billboards, today there is an almost limitless number of ways for firms to get creative and

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5 Things Your Kids Can Teach You About Marketing

If you think marketing needs to be technical and sophisticated, think again. At root, it’s all about reaching out emotionally and pulling at people’s heartstrings. There’s nothing complicated about it.  In this post, we take a look at some of the things that your children – yes, yours – can teach you about marketing.  Be

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4 Impacts of Digital Marketing for Your Company

Is your company ready to reap the benefits of digital marketing? Digital marketing can have several impacts on your company, and therefore, you need to be aware of what some of the changes can be. Besides, companies that have embraced digital marketing are reaping better results than those that have not. It includes everything from

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How To Keep Your Business Afloat Financially

When you start your own business you want to do as much as possible to keep it going successfully. So you need to figure out the different aspects that will need to be covered in order for the business to truly be a success. Finances play a significant role in your business, so ensuring that

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