If you have only been trading a few months or so, one of the last things on your mind is how professional you may appear. You will be concerned about the day-to-day operations and ensuring everything is going to plan. However, as time goes on and things settle down into a sort of routine, you […]
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Being a freelancer comes at a cost: You need to focus on financial management. Unlike salaried staff, there is no guarantee of a regular income every month. As a result, freelancers need to ensure they can create a comprehensive budget to outline their fixed costs and identify essential savings. Many freelancers have automated bill payments
Freelancers: How To Drive Sales Rather Than Savings Read More »
They’ve seen your social media promotion and explored your brand online. Your marketing funnel has worked perfectly and landed them on a well designed and executed product page. Being intuitive and easy to use, they have chosen their preferences and added to their cart. They checkout and the order is confirmed. Their experience with your
Why Shipping Decisions are Key for E-Commerce Businesses Read More »
B2B content marketing is a strategic approach for creating and developing valuable content. It focuses on delivering relevant and consistent content that attracts and retains a definite audience. Ultimately, the strategy strives to drive profitable customer action. The need for high-quality insights in developing and marketing thought leadership is constant for B2B firms. Although this
How Does B2B Content Marketing Affect Business Growth? Read More »
What creates growth in business?It’s the kind of question that can take a long time to address. Growth is a multi-faceted element that is not the result of one process only. Growth comes from a balanced strategy that combines investment, marketing, resources, and an innovative mindset. As a business owner, you can’t make it happen
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Every company needs to have a core marketing strategy – that process that guides all of their marketing efforts and is the cornerstone of what they are doing to get new clients. But having a core marketing strategy is one thing – knowing if it is effective is another. So, the question is how can
How Can Companies Evaluate Whether They Have An Effective Core Marketing Strategy? Read More »
