customer needs

How To Tell If Your Business Really Needs A Mobile App: Expert Insights

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In today’s digital age, having a mobile app for your business could offer a major competitive edge. To decide if your business truly needs a mobile app, consider how it improves the customer experience and meets their needs. If your customers engage primarily through mobile devices, a dedicated app might streamline their interactions and improve […]

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What Is the Importance of Feedback Questions?

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Feedback questions provide essential information for your business. For example, quantitative questions let respondents answer a question in numerical form. They also help companies better understand their customers. Many companies rely on their product teams to gather this information, but the results of feedback forms can be beneficial. In addition to improving sales and service,

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project management

Agile Project Management: Managing Complex Projects With (Relative) Ease

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As somebody who has managed many (many) projects, I have come to appreciate the value of agile project management. Agile methods have changed the way we approach complex projects and help us manage them with relative ease. In this article, I will explain what agile project management is and why it’s so effective for managing

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These Tips will Help you to Make Better Marketing Videos

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In recent years, it would appear that video has emerged as being a powerful and promotional tool so that businesses can easily promote their wars in an engaging and exciting way. That being said, there are some rules that you need to follow if you want to get your videos right. If you want to

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Businesses Are Fighting Back Against COVID-19: Here’s How Yours Can Too

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There’s no doubt that it’s business owners who have been some of the worse hit by the impact of COVID-19. While many within the business industry have struggled as a result of this new virus that’s swept across the globe and sparked a worldwide pandemic, that doesn’t mean that there aren’t routes that business can

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