Digital marketing

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Why Print Marketing Should Never Die

Most new and smaller businesses focus their marketing efforts online, and it’s easy to see why. Digital marketing is a fantastic tool. Until you can afford to take on a marketing team, you can do it yourself. Campaigns on social media platforms have a massive reach if managed and targeted well. The results can be […]

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content engagement

What Kind Of Content Does Your Reader Engage With?

As writers we all want the same thing – for people to read, enjoy and share our content. When creating content for the purpose of digital marketing the goal is the same, it just goes by a different name – content marketing. Content marketing refers to the creation of digital material like videos, blogs, and

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The Online Arms Race: Is Your Business Being Left Behind?

The impact of the online world in business has been nothing short of a revolution. The internet changed how we deliver services, how we market, and even how we run our business. Already, many that have failed to adapt to each new wave of change have been caught under them and lost instead. It’s time

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