marketing

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A Guide to Hosting a Business Launch Party

Starting a new business is a very brave thing to do, and not everyone is up to the challenge. If you are an individual who has decided to have faith in your business idea and establish a new start-up company, this is a fantastic reason to celebrate. Not only should the hard work of you […]

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5 Things Your Kids Can Teach You About Marketing

If you think marketing needs to be technical and sophisticated, think again. At root, it’s all about reaching out emotionally and pulling at people’s heartstrings. There’s nothing complicated about it.  In this post, we take a look at some of the things that your children – yes, yours – can teach you about marketing.  Be

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Everything You Need To Know About Branding For Freelancers

Are you a freelancer that’s looking to further your career?Naturally, the world of freelancing is super competitive as there are many different people out there offering the same services as you. So, it becomes a battle between you and everyone else, trying to fight for the most exposure possible. You really have to push yourself

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The Importance Of Establishing A Positive Reputation For Your Business Online

For both a small business just starting or a large corporation that has been running for years, their reputation is the single most important aspect of the business. It can help to increase a company’s profit and build higher levels of trust, which is essential for attracting new clients.Having a good, strong positive reputation is attractive

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Essential Things to Know When Starting a Drop Shipping Business

Starting a dropshipping business can be an excellent way for budding entrepreneurs to step into the realm of running a business without a lot of the hassles, but it can still be a daunting journey. Here are some things to consider before you get started. What is Drop Shipping?Dropshipping is a business model in which the

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How to Rebuild Your Online Reputation After a Mistake

Managing a reputation in the digital age can be a marketer’s nightmare. Sometimes, despite a company’s best efforts, an unfortunate situation occurs and causes seemingly irreparable damage. So, what do you do after your brand is “canceled” or you’ve become the meme of the week?Here’s how to rebuild your business’s online reputation after a mistake. Have

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Why Networking With Other Businesses Should Become The Norm

When we think about networking, we see it as an event where people show up to grab free things and leave. That may have been true at one point, but these days, marketing network events have evolved into so much more.Customers enjoy networking events just as much as the businesses who set them up. Not only

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How to Run Your Business Smoothly

Anyone can start up a business, but the way you manage your processes is the difference between success and failure. If you have recently set up a company, but have no prior business experience, you may be feeling completely out of your depth working out how to manage the day-to-day aspects of a business and

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The Best Businesses For You To Start On A Budget

With the market being tough and unemployment being higher than usual many people are looking to start their own business. Starting a business takes some forethought and work but doesn’t have to cost you a fortune to get started. In this article, we look at businesses and ways to get started without having to have

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